Twisted Wonders
How do we make a creator stand out in a crowded artisan market?
Artist and entrepreneur Luke Rowlands needed to launch his artisan brand of luxury hand-crafted oddities. He was looking for an identity and positioning that would reflect his unique artistic style.
Reject the regular.
Inspired by the irreverence and creativity of the products.
Moodboard
Building on Rowlands’ love of rave culture and mythological creatures, we crafted an identity leading with a striking Pegasus emblem.
