Hunu
How do we create a brand identity that makes people feel proud to own and use reusable products, empowering them to live more sustainably?
Founders Vince Dickson and Megan Williams created Hunu after discovering that over 165-million single-use cups end up in landfill every day.
Feeling that reusable alternatives were often too bulky, they set out to make the most convenient reusable cup on the market.
Before
Go again.
It’s about getting up each day and making the most of it. Small actions repeated can have a huge positive impact, including the joy of using a durable product again and again.
Moodboard
Distinctive brand mark, the Cape Fox, speaks to the founders South African heritage. With its large ears and distinctive shapes, the logo embodies the elegant style of the brand’s products alongside its love of the natural world.
